The work week – or rather the predictability of the calendar – makes life digestible for people. We know what to expect when we go to work on Monday (everyone is going to be groaning about the end of the weekend). We know the camel will be walking around the office shouting HUMP DAY on Wednesday. Friday afternoon everyone who actually came to work is looking to leave to get a great start on their weekend. Well the workweek/ and workday of the entrepreneur is not so predictable.
In the past two months we have found our new calendar. First let’s dispel the myth that the entrepreneur sets their own schedule. Poppycock! In the catering game, we only are in action when we are hired. We are hired according to the needs of our customers. Now with that being said, we have to build the brand, market the name, and represent ourselves well enough to gain a following so we can get referrals and additional gigs. That pattern of activity has made Friday, Saturday and Sunday our Monday, Hump Day and Friday! It is wild.
So with the new work week, you can imagine that the team is stretched. Monk is as faithful as ever. I have to admit that there has never been a person with so much personality who could simultaneously bless and vex. But she has been with us in the trenches from the beginning and her loyalty cannot be compared. Hustle Man is still in the trenches (he loves this industry) along with his other jobs, but he adds to us with his industry experience. Sunday’s Best aka Ms.Burns (I will leave it to you to figure out why we call her that) is in it to win it. She too is loyal. It is hard to find folks who will be at the grindstone in the Waffle Cave at 1AM and return for the next shift at 7AM. Trust us we have tried and are trying. Tweets isn’t just tweeting about us but she has been in the trenches and in front of the customers bringing her own sunshine to the party. We have added the Mechanic and the Draw-er. The latter was aptly named by Monk in one of our delirious marathon sessions in the Cave. The Draw-er –who has claimed to be a great baker (we found that his baking had previously come from boxes) – brings processes and humor to the team. The Mechanic brings us a lot of talent and experience (butcher, lean management, and even some deli/catering).
This band of misfits have been available and invested in Pinx. Now as we forge forward towards our new frontier, it becomes very apparent that our plan (fleet of trucks) needs to be amended. We are growing to the point we now need a new facility that will allow us to grow to our full potential. The reorg is complete. We have added new systems for growth. You can find software and apps for just about everything now a days. So now Chef and I are balancing our time between logistics, cooking, operations, sales, banking, staffing, marketing, shopping, research, parenting, marriage, recovery, Duck Dynasty (my new guilty pleasure, at least until the Walking Dead returns), Iron Chef, contract negotiations, dishwashing, menu development, scratching and surviving.
With all this going on and the ongoing battle between House Republicans and Democrats to maintain or defund “Obamacare” these self-employed food folks, have to find holistic ways to revive. Hot stone, Shiatsu, Sports or Thai Massage, hey, look (in the voice of Uncle Si) just rub these knots out of me so I can walk upright jack! Every job takes a little out of us, but until we can go to rehab (thank you Obama-care) we will find out how we can continue to bounce back so we can give each diner their best.
So, keep sending out your well wishes for us. Did I mention we are working on our first official pop up restaurant? We’ll be bringing our tasty delicacies to a temporary location near you very soon.
Life is short…eat something memorable.