The San Francisco Street Food Festival has come and gone. The team has been to the spa to recover – the spa you ask, yes the spa. When your feet are swollen and throbbing because you have spent 12 straight hours on your feet, after spending 40 hours or more in preparation for the event it is necessary to take a moment to detox. At least this is what Chef and Number 2 told me as they went speeding down the road. I had a Sabbath day.
So now that the team has returned, all rested and aglow what’s next? Well we continue with our mission of taking the common food to uncommon places. With that in mind – the whole building a better mouse trap so the world will beat a path to your door thing – so we will be attending and manning a booth at the Let’s Do This entrepreneur extravaganza September 19, 2012 at the Oakland Airport Hilton.
While the rest of the bay is caught up in the never ending debates about releasing tax returns, who pays the higher percentage of taxes, who has the best plan for turning the economy around, and the start of football and the requisite fantasy football season, we will be immersed in the company of other likeminded individuals who have come to the conclusion that to be the master of your own ship of destiny id far more desireable than to be a passenger on someone else's dinghy of industry.
Come and partake in words of wisdom and tasty bites. And in the spirit of entrepreneurship, CARPE DIEM! After all, life is short…eat something memorable.
Tis that time of year again…wafflepalooza! The San Francisco Street Food Festival is once more upon us (two days away at this point) and the logistics meetings have already been completed. The shopping has been finished. The measurements have been calculated. Equipment has been purchased.
Team Pinx is deliriously working in the Waffle Cave –conversations, sprinkled with giggling and random discussions about enjoy your height, wear your heels (we have got to get more men on this team. Benjamin Button and I cannot overcome the high percentage of estrogen that saturates this Certified Woman Centric Operation). But I have to admit, the team works well together.
In every organization, whenever you get three people together you have problems. Human nature kicks in, and somewhere someone has to be the boss. Power struggles, ego, communication issues/styles, personality conflicts and the like tend to undermine the mission of the enterprise. Here though we are focused on our value proposition: delivering toe twinkling food that is both common and uncommon. Thank you Who Said So! And don’t get it wrong we have some UNIQUE personalities: Sarge, Monk, Number 2 AKA The Enforcer, Benjamin Button, Hayward’s Finest, N.A.P (the Nubian American Princess), the Uber Assistant,
Chef, and myself to name just a few. All these personalities have not always jibed together, but we get along. This company is more like a big twisted family. We can mess with each other but if somebody else messes with us, it will be all bad. I appreciate this rag tag crew of misfits. They are the best.
This is the calm before the storm. We already know that the festival is going to take a lot out of us. We have stocked up on 5 hour energy, K Cups, and Starbuck’s Gift Cards. The packing list is complete and we are ready. See you Saturday…
Life is short…eat something memorable.
I think we are adrenaline junkies. Why else would we be so addicted to catering and events? Golf tournaments, Filipino Festival, SF Street Food Festival, and SF Mayor’s reception back to back to back to back? Can someone schedule an intervention please? But on second thought…leave us alone until we at least have a fleet of trucks or a good spa day.
The Golf Tourney came around again and we once more made our presence smelt, tasted, seen, heard and felt. There were many “regulars” folks we had seen last year (Coach Tyrone Willingham, Valerie
Coleman-Morris, Robert Cure, Jeremy Tyler to name a few) but this year we also tantalized and teased a few new mouths (Jerry Rice, Guy McIntyre, Larry Bates, and JJ Stokes). The Waffle still has the same 3 second effect it always has, the express ride to happy place. I really appreciated hearing that we were the best vendor on the course last year and that some participants had told their compatriots about us. Others said they were looking forward to us all day. So warm fuzzy on the inside.
The crowd at this year’s tourney was a bit larger than the inaugural one. Sadly we were not informed of the change so we almost ran out of waffles between groups 10 and 11. It didn’t help though it didn’t hurt that we had a couple of fivesomes (and every group was a fivesome) wanted seconds. Couldn’t really blame them, especially in the case of those that never had the waffle. Fortunately we had a couple of things working for us: 1) the groups playing through were not playing at a blazing rate 2) we were actively
managing our supply and 3) the waffle cave was only 30 minutes away. So Chef and Bro Man (her ever supportive brother) made an emergency run to the cave to get some stock while Benjamin Button manned the station at the 9th Hole. It was pretty much a foregone conclusion that when we had run out and the next five were at the hole putting that all we would offer would be our Raspberry Lime Fizz, but then Bro Man and Chef appeared with the backup supply, no one went without!
Later at the Waffle Cave we began our preparations for the Pistahan Festival this weekend. We had Monk, Vanilla Frappe, Chef, ½ of the Government Twins, the Wordsmith, Sensei the Flower Master, Hayward’s Finest, Number 2, and Logistics Prime all go back and forth with witty banter (something about where is the rest of the team, Jesus said buy just enough bread for the sliders, the layout for the booth, where are
we going to put the signs). Today was CRAZY and the week has just begun!
The night is far spent and the week is yet young. This weekend, we want you to remember one thing…
Life is short…eat something memorable.